Hitsville EQ Collection by Universal Audio EQ plugin interface

Hitsville EQ Collection: Motown-Style EQ Plugin by Universal Audio

Rated 4.7/5 on Plugin Boutique (23 ratings)

Hitsville EQ Collection is an EQ plugin from Universal Audio that emulates the custom equalizers used at Hitsville U.S.A., the Motown studio. It includes a seven-band graphic EQ and a mastering EQ with mid/side control.

VST3AUAAXWindowsmacOS64-bit
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01Overview

Hitsville EQ Collection brings EQ emulations officially licensed by the Hitsville U.S.A. studio into a digital plugin. Universal Audio developed the collection from the original Hitsville units, working with technical engineers who built them. Its tools are aimed at shaping vocals, drums, bass, guitar and keyboards, and at finishing stereo mixes with a mastering-style EQ. The collection is available in VST3, AU and AAX formats for Windows and macOS.

Best for

  • Motown-style vocal EQ
  • Drum tone shaping
  • Bass and guitar EQ
  • Stereo mix finishing
  • Vintage mastering tone
Category
EQ
Store
Plugin Boutique
02Key features

What you get

  • Seven-band graphic EQ for quick tonal shaping
  • EQ emulations officially licensed by Hitsville U.S.A. studio
  • Mastering EQ based on Hitsville's mid/side disk mastering unit
  • Custom "Motown Filters" for stereo mix processing
  • Mid/side control for stereo mixes
  • Included UAD Native version runs without UA hardware
  • Apollo Realtime and UAD-2 versions run accelerated on supported hardware
  • Available in VST3, AU and AAX formats
03In depth

Motown-Style EQ Character and Sound

The collection focuses on the tonal character of the custom-built graphic equalizers that Hitsville engineers used on Motown records. Universal Audio says the emulations were built by thoroughly modeling the original units, which the developer describes as central to the studio's punchy, open sound.

The main EQ is a seven-band graphic equalizer. Its simple layout makes it a direct tool for adding presence or taming muddiness in a track, rather than a detailed surgical processor.

Mastering EQ and Mid/Side Control

Beyond the graphic EQ, the collection includes a mastering EQ based on Hitsville's mid/side disk mastering equalizer. It provides custom "Motown Filters" and half-speed frequency settings, which Universal Audio presents as tools for a fuller, vintage hi-fi tone.

The mid/side control lets you treat the center and sides of a stereo mix separately. This is useful when you want to widen or add weight to a mix at the mastering stage without changing the core balance.

04Specs

Will it run?

Formats, systems and requirements as listed by Plugin Boutique. Missing details are left out, not guessed.

DeveloperUniversal Audio
TypePlugin
CategoryEQ
FormatsVST3, AU, AAX
Operating systemsWindows, macOS
Architecture64-bit
05FAQ

Questions, answered

What formats does Hitsville EQ Collection support?

Hitsville EQ Collection is available in VST3, AU and AAX plugin formats. It runs on Windows and macOS.

What do I need to run Hitsville EQ Collection?

You need a supported DAW that is compatible with VST3, AU or AAX plugin formats, along with an internet connection and a free iLok account to authorize UAD Native plug-ins. The free UA Connect application is used to manage them. A 64-bit version of Windows 10 or 11, or a supported macOS version from Big Sur 11 through Tahoe 26, is required, on an Intel, AMD or Apple silicon processor.

Does Hitsville EQ Collection require UA hardware?

No. The UAD Native version runs on a Mac or PC without any UA hardware. The Apollo Realtime and UAD-2 versions run accelerated on Apollo interfaces and UAD-2 hardware.

Is an iLok USB key needed?

No. An iLok USB key is compatible but not required, although a free iLok account is needed.

07Developer

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